Integrating theory with application and presenting numerous real-life examples, Strategic Advertising Management, Fourth Edition, offers a systematic look at advertising within a theoretical and strategic planning…
The plays of Euripides have stimulated audiences since the fifth century BC. This volume, containing "Phoenician Women, Bacchae, Iphigenia at Aulis, Orestes," and "Rhesus" completes the…
This beautiful childrens picture book features superb National Geographic images accompanied by a brief, poetic text on a subject of global importance. This volume provides a…