Britain gave railways to the world, yet its own network is the dearest (definitely) and the worst (probably) in Western Europe. Trains are deeply embedded in…
Twenty years ago, behavioral economics did not exist as a field. Most economists were deeply skeptical--even antagonistic--toward the idea of importing insights from psychology into their field. Today, behavioral economics has become virtually mainstr…
The best sales people don't build customers-they challenge them. Based on a quantitative study of more than 6,000 sales reps in multiple industries and geographies, "The…
About The Book What can Roger Federer teach us about the secret of longevity? What do the All Blacks have in common with improvised jazz musicians? And why did Johan Cruyff believe that beauty was more important than winning? In chapters ranging from …